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Marketing and Consultancy

A full-scope marketing leadership mandate defining brand structure, shaping market positioning, and directing integrated marketing performance across digital and offline ecosystems.

• Brand structure & market positioning strategy
• Comprehensive annual marketing plan development
• Campaign & launch strategy design
• Market expansion & go-to-market planning
• Budget planning & resource allocation strategy
• Offline, OOH & activation direction
• CSR & corporate positioning integration
• Strategic partnerships & collaboration strategy
• Cross-functional marketing alignment
• Performance measurement frameworks & growth optimization

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